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The Indian Media and Entertainment (M&E) industry is rapidly emerging as a crucial sector for the economy, showing remarkable resilience and growth potential. Several factors contribute to this surge, including increased access to affordable internet, rising disposable incomes, and a growing culture of consumerism, particularly in urban areas. Unique to India, the M&E landscape features exceptionally high volumes of content consumption, complemented by a rising Average Revenue Per User. This combination positions India as a global leader in digital adoption, allowing companies to gather rich data insights to better understand and serve their audiences.
Our advisory services concentrate on several pivotal policies and trends within the media and entertainment sector. Notable among these is the AVGC–XR Policy, which aims to enhance the Animation, Visual Effects, Gaming, and Comic industries, fostering innovation and growth. Additionally, we focus on recommendations for the regulatory framework surrounding Over-The-Top (OTT) communication services, which are increasingly relevant as consumption patterns shift. Our comprehensive Gaming Policy and evolving Film Policy also play crucial roles in guiding industry practices and standards. By targeting these areas, we aim to bolster the content economy while addressing the unique challenges presented by rapid technological advancements and changing consumer behaviors.
Collaboration is essential in our approach, engaging a diverse range of key stakeholders such as: • Central and State Ministry Departments: Ensuring alignment with government initiatives and regulatory frameworks. • Advertising and PR Agencies: Facilitating communication strategies that promote industry interests. • Media Associations: Building industry coalitions to address collective concerns. • Technology OEMs: Leveraging technological innovations to drive efficiencies. • Film Industry Professionals: Engaging filmmakers and producers to shape policies that impact content creation. • Regulators: Working closely with regulatory bodies to ensure compliance and advocacy. • OTT Platform Providers: Understanding their unique challenges and opportunities in the evolving landscape. • Sector Skill Agencies: Collaborating to enhance the skill sets required in the industry.
The unmanned systems sector is revolutionizing operational capabilities across various industries, from agriculture to surveillance and disaster management. With the implementation of the Drone Rules 2021, India is witnessing a surge in innovative drone applications, enhancing efficiency and precision. We provide tailored strategies for integrating advanced unmanned technologies, focusing on compliance, safety protocols, and operational excellence. Our expertise helps clients harness the potential of autonomous systems to address complex challenges, streamline operations, and drive growth.
Our multi-disciplinary approach combines regulatory expertise with an understanding of industry dynamics, delivering tailored solutions to our clients. Key services include: • Development of Policy Framework: We assist organizations in creating robust policy frameworks that align with regulatory requirements and business objectives. • Sector Impact Study: Our team conducts comprehensive studies to evaluate how sector-specific regulations affect stakeholders, enabling informed decision-making. • White Papers and Thought Leadership: We produce in-depth white papers that provide insights on industry trends and position our clients as thought leaders. • Outreach Events: We organize outreach events to facilitate dialogue among stakeholders, fostering collaboration and enhancing understanding of policy issues.
The impact of our services is multifaceted: • Strategic Advisory: We empower public sector entities to create and implement policies that drive the content economy forward, fostering growth and innovation. • Centers of Excellence: Our work contributes to the establishment of high-end centers of excellence that focus on the entire value chain in the media and entertainment space. • Revenue Generation: We support organizations in leveraging data transformation and commercialization strategies to create new revenue streams and business units. • Workforce Development: By enabling the development of high-skilled talent in the media and entertainment sector, we help ensure that businesses have the necessary manpower to thrive. • Technological Transformation: Our approach fosters the creation of technology stacks that transform media operations, enabling companies to drive efficiencies and innovate in their offerings.
Managing Director
